GOValue
powered by Great Oak VFA

Know What Your Ontario Business Is Worth — With a Credible, Professionally Prepared Valuation

Professional advisory valuations for Ontario business owners. Starting at $2,599. Independently prepared by the team behind Great Oak VFA.

Or call us directly: (416) 455-5600

Selling? Buying Out a Partner? Going Through a Dispute?

The other side will have their number. You need yours.

Guessing is expensive. Entering a transaction without knowing your business’s true value puts you at a disadvantage in every negotiation.
Online calculators aren’t credible. Generic tools apply industry-average multiples and ignore what makes your business unique. They carry no weight in any professional context.
Full CBV engagements cost $5,000–$15,000+. Traditional Chartered Business Valuator engagements take months and cost many times what most business owners need to spend for a sound advisory opinion.

A Professional Valuation Without the Six-Figure Engagement

Credible, Independent Methodology

Built on the same analytical frameworks used in court-ready financial analysis. Not a guess, not an algorithm — a professionally prepared opinion grounded in established valuation approaches.

Written, Usable Report

You receive a formal advisory valuation report — not a verbal estimate. A document you can bring to a negotiation, a lawyer, or a financial advisor.

Accessible Price, Serious Quality

Starting at $2,599 — a fraction of traditional CBV fees. Professional-grade work at an investment that makes sense for the decision you are making.

Defined, Guided Process

From consultation to delivered report in weeks, not months. You are guided through every step — no guesswork about what to provide.

Built on Litigation-Grade Expertise

Great Oak VFA prepares expert financial analysis for litigation proceedings — reports that must withstand cross-examination in court. GOValue brings that same analytical rigour to advisory valuations for business owners directly.

When you work with GOValue, your valuation is prepared by experienced financial analysts who understand what a credible, independently prepared opinion of value requires. This is not a side project or an automated tool — it is a professional service backed by a firm whose work is trusted in Ontario’s legal system.

1,000+ Expert Reports Our analysts have contributed to over a thousand expert financial reports prepared for Ontario litigation proceedings.
100+ Law Firms Served Great Oak VFA’s financial analysis work is trusted by over 100 Canadian law firms — the same team behind every GOValue valuation.
CPAs & CBVs On Staff Your valuation is prepared using methodology developed by Chartered Professional Accountants and Chartered Business Valuators.

About Great Oak VFA

GOValue is a service of Great Oak VFA Inc., a financial analysis firm established in 2021 and based in Toronto, Ontario. Our team prepares expert financial reports for litigation proceedings across Ontario, Alberta, and Atlantic Canada — work that must withstand cross-examination by opposing counsel in court. We apply that same analytical discipline to advisory valuations for business owners, so you get a professional, defensible number without paying litigation-grade fees for something you will use at the negotiating table, not in a courtroom. Great Oak VFA is 100% Canadian owned and operated.

Three Steps to Your Valuation

1

Free Consultation

A brief conversation to understand your situation, your business, and what you need the valuation for. No commitment required.

2

Guided Information Gathering

We provide a clear checklist of what’s needed — financial statements, tax returns, and business details. You don’t need to figure out what to provide on your own.

3

Analysis & Report Delivery

Our team analyzes your business using established valuation methodologies and delivers a written advisory report — typically within 2 to 3 weeks of receiving your documents.

Business Valuations for the Moments That Matter

Selling Your Business

Know your number before you negotiate. A professional valuation gives you the confidence to evaluate offers and negotiate from a position of knowledge.

Buying a Business

Validate the asking price with independent analysis. Make sure you are paying a fair price based on the business’s actual financial performance.

Partner Buyout or Exit

Get clarity on fair value for both sides. An independent valuation provides a credible basis for partner negotiations and exit agreements.

Divorce or Separation

A professionally prepared valuation simplifies the financial side of a difficult situation. Know the value of the business for equalization and settlement purposes.

Estate Planning

Plan the transition with confidence. Understanding your business’s current value is essential for succession planning, wills, and estate strategies.

Tax or Lender Requirements

Meet your reporting requirements with a credible, professionally prepared opinion of value. Provide your lender, accountant, or the CRA with something they can work with.

Is This the Right Valuation for Your Situation?

✓  A good fit for

  • Selling your business
  • Partner buyout or exit
  • Divorce or separation planning
  • Succession or estate planning
  • Testing or evaluating an offer
  • Preparing for a conversation with your lawyer, accountant, or advisor

⚠  Probably not the right fit if

  • You need a formal expert report for court proceedings
  • You require a CRA-specific valuation with formal scope requirements
  • Your financial records are incomplete or highly complex
  • The matter is in active litigation where expert evidence standards apply

For litigation or formal proceedings, Great Oak VFA provides expert-grade reports. Contact us to discuss which service fits your situation.

Professional Valuations Starting at $2,599

Your business is worth hundreds of thousands — or millions — of dollars. A $2,599 investment to know its independently assessed value is not a cost. It is due diligence.

Free Online Tools

Generic multiples. No professional analysis. Not credible in any professional context.

GOValue — Starting at $2,599

Professional advisory valuation. Written report. Credible, independent methodology. Fixed quote before any work begins.

Suitable for planning, negotiations, and advisory use. Not a substitute for a formal expert report where litigation or compliance requires one.

Traditional CBV — $5,000–$15,000+

Full formal engagement. Months-long timeline. Required for litigation or formal compliance.

Frequently Asked Questions

Is this right for selling a business, a partner buyout, or a divorce?

Yes — a GOValue advisory valuation is designed for exactly these situations. Whether you are selling, negotiating a buyout, or working through a separation, you need a clear, professionally prepared number as your starting point. The scope and approach are calibrated to your specific purpose, not a generic template.

What exactly do I receive?

You receive a written advisory valuation report — a formal document that outlines the methodology used, the key assumptions applied, and a professional opinion of your business’s value. This is not a verbal estimate or an online printout. It is a document you can bring to a negotiation, share with your lawyer or accountant, or use for planning decisions.

What documents do you need from me?

For most businesses, you will need three to five years of financial statements and tax returns, plus a brief description of the business and its operations. We provide a clear document checklist after the initial consultation — you do not need to figure out what to gather on your own.

How long does it take after I send my documents?

Once we have received your documents, most advisory valuations are completed within two to three weeks. Timeline depends on the complexity of the business and how complete the information provided is.

What situations require a formal expert report instead?

If your matter involves active litigation, court proceedings, or a CRA requirement with formal scope obligations, you will likely need a full expert report rather than an advisory valuation. A GOValue advisory valuation is suitable for planning, negotiations, and advisory use — it is not a substitute for a formal expert report where litigation or compliance requires one. Great Oak VFA provides expert-grade reports for those situations. Not sure which you need? Contact us — we will give you a straight answer.

Who prepares and reviews the report?

Your report is prepared by Chartered Professional Accountants (CPAs) and Chartered Business Valuators (CBVs) from the Great Oak VFA team — the same professionals who prepare litigation-grade expert reports for Ontario court proceedings. Great Oak VFA has contributed to over 1,000 expert financial reports and is trusted by over 100 Canadian law firms. These are not automated outputs or templates filled in by a junior analyst.

What makes this different from a broker’s estimate?

A broker’s estimate is designed to get your listing onto the market. It reflects what a broker believes they can sell your business for — not an independent assessment of what it is actually worth. A GOValue report applies established valuation methodology and produces a professionally prepared opinion of value you can rely on in any professional context, including conversations with lawyers, accountants, and counterparties.

How much does it cost?

Advisory valuations start at $2,599 CAD. The final cost depends on the complexity of the business and the scope required. A free initial consultation determines the scope and gives you a fixed quote before any work begins. For comparison, traditional Chartered Business Valuator engagements typically range from $5,000 to $15,000 or more.

Ready to Know Your Number?

Start with a free, no-obligation conversation. Tell us about your situation and we will let you know how we can help.

Your information is confidential and will not be shared. Privacy Policy. GOValue is powered by Great Oak VFA Inc.

Prefer to talk? Call us at (416) 455-5600 or email GOValue@greatoakvfa.ca